Sanzar Group and Al Rajhi-El Ferjani: integrating IoT for smart agriculture in Tunisia

Today was a landmark day for Sanzar Group. In Tunisia, we had the privilege of meeting Atef Ferjani, owner of the olive oil processing and packaging company Al Rajhi-El Ferjani, together with Ayman Khabou, head of Sanzar Group Tunisie.

Our main goal was to discuss and outline a collaboration that combines the tradition of olive cultivation with Internet of Things (IoT) technology. The aim is to transform automatic irrigation and fertigation in Al Rajhi-El Ferjani’s intensive olive plantations.

Tradition and technology

Olive groves, with their long history and tradition in Tunisia, are set to enter a new stage of efficiency and sustainability. With Sanzar Group’s IoT technology, the plantations will be able to optimise their water use, minimising waste and ensuring precise irrigation based on the actual needs of the olive trees.

Fertigation, in turn, will make sure the trees receive exactly the nutrients they need, improving plant health and, as a result, the quality of the oil produced.

A shared commitment to sustainability and excellence

For Sanzar Group, this project reflects our ongoing commitment to sustainability, innovation and excellence. We are very pleased to work side by side with Al Rajhi-El Ferjani, a company that shares our vision and our passion for taking agriculture further.

We would like to thank Al Rajhi-El Ferjani for their warm welcome and for trusting our expertise and technology. Together, we are confident we will set a new benchmark in olive growing in Tunisia and, perhaps, globally.

Stay tuned for more news about this project in the near future.